The Ask Dr. Renee Show with Teneshia Jackson Warner
Teneshia Jackson Warner’s life story has been one of perseverance, diligence, risk-taking and inspiration. Her motto “It’s not enough to follow your dreams, we must chase them”, is a theme that is weaved throughout the impressive career that Teneshia has built over a decade spanning multicultural marketing, project management and inspirational life coaching.
Teneshia began her career as a mentee of the globally successful innovator, entrepreneur and hip-hop Mogul, Russell Simmons. For five years under Russell’s leadership, Teneshia gained valuable experience as the as General Manager of Rush Communications. Inspired and encouraged by Russell, Teneshia embarked upon her own entrepreneurial path, and founded her own marketing firm, Egami Consulting Group (Egami).
Egami is now an award-winning multicultural marketing firm and as CEO/COO, Teneshia connects brands to urban and multicultural consumers. Egami enables brands to “INSPIRE”, consumers through innovative, invigorated and engaging best in class marketing campaigns, strategic partnerships, custom community programs, public relations and/or new product launches. Since 2007, she has led the firm from a dream concept to a thriving multi-million dollar business.
Under Teneshia’s leadership, Egami formed a strategic partnership with the world’s third largest communications firm MSL Group, a Publicis Groupe global engagement firm, and acts as their exclusive diversity marketing partner working to deliver multicultural marketing solutions to their client network. Together they have delivered award-winning client work for leading brands such as P&G’s Bounty and My Black is Beautiful, Verizon Wireless, Hennessy, Heineken, Dasani, General Motors, Western Union and KFC.
Teneshia has won several business awards including the coveted Black Enterprise Rising Star 40 and Under in 2012 and in 2010, she was also recognized by The Network Journal Forty Under 40 Award for US African-American achievers. DiversityBusiness.com has ranked Egami among the Top 500 Diversity Businesses for 2012. In 2009 as testament to their collaborative prowess, Egami and MSL Group received an ADCOLOR Most Valuable Partnership (MVP) award celebrating agencies that partner to deliver innovative solutions to their respective industries.
In fall 2012, Teneshia made her debut as an author released Profit With Purpose: A Marketer’s Guide to Deliver Purpose-Driven Campaigns to Multicultural Audiences. Published by Paramount Marketing, with the foreword provided by Russell Simmons, her book received rave reviews from leading marketing influencers, celebrities and industry press as the first book to be written on multicultural Purpose-Driven Marketing.
On November 13th 2012, Teneshia launched the Inaugural Purpose Awards which salutes and honors brands.